Running audits~5 min read

Audit settings explained.

Beyond just running an audit, you can make it public, password-protect it, schedule rechecks, and wire up notifications. Here's every option and when to use it.

Accessing settings

Audit settings are available at two moments:

  1. Before an audit runs — click the 🔧 Settings button next to the URL input on the Dashboard before hitting Start audit. This expands a panel with every option below.
  2. After an audit exists — open the audit, click the ⋮ (three-dot menu), and choose Edit. This takes you to the same settings screen.

Both paths lead to the same four settings: Public audit, Password, Audit check interval, and Notifications.

Public audit

A toggle with an eye icon. When turned on, the audit becomes accessible to anyone who has the link — no Smart SEO Audit account required.

Use public audits when you want to:

  • Share a report with a client who doesn't have their own account
  • Link to an audit from a pitch email or proposal
  • Embed or reference audit results in a public blog post
  • Collaborate with a developer who needs to see the findings without signing up

When the toggle is off (private, the default), only you and any team members on your account can see the audit. The URL still exists, but requires authentication to view.

Public ≠ discoverable

Public audits are not automatically listed in a directory or indexable by Google. They're "unlisted" — reachable only by direct link. Nobody finds a public audit by accident.

Password protection

For an extra layer of control on public audits, you can set a password. When someone visits the audit link, they'll be prompted to enter the password before the report loads.

This combines the sharing convenience of public audits with reasonable access control — useful when you want to share with specific people but not with anyone who might forward the link.

Set a password by typing one into the Password field in audit settings. Leave it empty to disable password protection.

Good pattern for client reports

Turn on Public audit, set a memorable password like the client's project name, and share the link + password separately (link in email, password in Slack or a follow-up message). Clean, professional, and mildly secure.

Audit check interval

By default an audit runs once. With an interval set, it re-runs automatically on a schedule. Available intervals:

  • None (default) — one-off audit, no rechecks
  • Every 6 hours — for very high-traffic pages or during active SEO projects
  • Every 12 hours — twice-daily monitoring
  • Daily — the most common interval for important pages
  • Every few days — lighter monitoring for stable pages

When a scheduled audit runs, the new result is saved as a fresh version in your audit history. You can always look back and compare how the score has evolved over time.

The real value of scheduled audits comes when combined with notifications: you get alerted the moment something regresses, usually within hours of a bad deploy instead of weeks later when rankings drop.

Plan limits apply

Every scheduled audit counts against your monthly audit limit. A daily audit uses ~30 audits per month. Plan the interval based on your quota — or upgrade if you need more frequency. See the pricing page for per-plan scheduled-audit limits.

Notifications

When a scheduled audit runs, you can get notified — especially when something changes. Smart SEO Audit supports 13 notification channels:

ChannelUse when
EmailYou want the report in your inbox, with the full summary
SlackTeam collaboration — route audits to a #seo or #dev channel
DiscordSame as Slack, but for Discord-based communities and teams
Microsoft TeamsCorporate environments on the Microsoft stack
TelegramPersonal or small-team alerts on mobile
WhatsAppWhen Telegram isn't an option
Google ChatGoogle Workspace teams
SMSCritical pages where you want alerts even offline
Phone callFor sites where a deploy regression is an emergency
WebhookWire audits into your own tools — CI/CD, Zapier, custom dashboards
Twitter tweetPublic-facing status updates (rarely the right fit)
Push notificationVia the PWA plugin for mobile/desktop push
Internal notificationAlerts inside Smart SEO Audit itself, visible on the bell icon

To set up a notification for an audit, click + Create notification handler in the Notifications section of the audit settings. You'll be asked to pick a channel, provide the target (email address, webhook URL, Slack workspace, etc.), and confirm. The handler is then available for all future audits from your account, not just this one.

What triggers a notification

By default, notifications fire whenever a scheduled audit completes. You can choose to be notified only on meaningful changes — a score drop, a new failed check, an alert trigger — rather than every single run.

Editing audit settings later

Any setting you didn't configure up front can be changed later:

  1. Open the audit
  2. Click the three-dot menu (⋮) in the top right
  3. Choose Edit

You land on the Edit audit screen with the same four settings. Make your changes and click Update. The URL field is read-only — the audit is bound to a specific URL — but everything else can be adjusted at any time.

Automate your audits.

Scheduled rechecks + Slack notifications = catch a broken canonical within an hour of deploy.

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